'Alaska Airline & Corporate Culture Essay\r'

'A unique heathenish characteristic of Alaska Airline would be the benefits they allot their employees. afterward 90 days of working with Alaska Airline, an employee earns benefits which stands him or her to flee whateverwhere at anytime with 1 early(a) individual. In addition to this, the employee is given 6 â€Å"buddy passes” to each one year which allows the employee to give 6 roundtrip tickets to people other than himself or the 1 person he chooses to go away with. The best part about these benefits is that as hanker as the employee remains in good standing(a) with the company, they are issued indefinitely, even after retirement.\r\nCompanies can unknowingly cultivate negative subtlety among its employees and customers. This can overstep in numerous ways. If a company were to institute a new policy which applied wild stress to its employees, adopt new prices that are greatly higher than what its customers are accustomed to paying, or allow a top representat ive to behave in a manner which sharply contradicts the values of the company, it would certainly be cultivating negative glossiness. While such behaviors whitethorn be immediately illusive to the company, some, if not many, employees and customers leave notice it, and the company allow for suffer for it.\r\nIn dictate to know specifically how a vexation’ corporate culture can be amend for the better, it would be necessary to know which business is beingness discussed or at the very least, the disposition of it’s corporate culture. While a grocery drawing string may need to focus on learning employees to assist the elderly or the otherwise unequal to(p) individuals with carrying and loading groceries into cars, the corporate culture of an electronic inclose may benefit from having better-educated employees about the crossways in order that said employees may help customers make better-informed purchases. As far as developing a thought of corporate culture d irected at the employees, a company may issue monthly congratulations to employees who overachieved or plan celebrations after intentions have been reached.\r\nNevertheless, any and all amendments put into effect by a business for the purpose of improving corporate culture must take in an enhancement of customer or employee experience and or perception. There will certainly be a cultural slant in Microsoft as they reorganize to emphasize customer service. Before, the company was not so focused on customer service, and therefore had a corporate culture with its center of gravity more on product development.\r\nNow, however, the company must necessarily implement changes ubiquitously, efficaciously replanting its center of gravity, in order to meet is goal of honing in on customer service. Such a drastic make-over will involve a momentous cultural shift. While Jet Blue has undergo much difficult as a result of bad weather which has in fact disgraced their culture, it would be hasty to say their culture has been irreparably damaged. There can be work through with(p) through public relations and customer thankful measures to repair its damaged culture.\r\nWork Cites\r\n1. â€Å"Work-Life and Benefits- Alaska Airlines.” alaskaair.com. Alaskaair, n.d. Web. 20 April 2011. 2. March, Suzanne. â€Å"JetBlue Airways †dodging Change Fees Waived For Passengers Affected By Bad go .” starglobaltribune.com. Starglobaltribune, n.d. Web. 20 April 2011.\r\n'